PROJECT RESOURCE LIBRARY
Project Resource Library

Project Introduction

Nansha Lake Tourist Resort Project in Chenggu County

Chenggu County Economic Cooperation Center

Chenggu County Economic Cooperation Center

2025-05-11

70 Share

Funding Requirements

2 billion yuan

Project Details

Use Of Funds
The scenic area is approximately 14 meters long from east to west 5 kilometers, 7 kilometers wide from north to south 8 kilometers, covering an area of 102 square kilometers, to create a circular bead style tourist resort with "one heart, one belt, and five zones". "One heart" refers to the comprehensive management and service tourism center at the entrance; The "Belt and Road" refers to the tourism, leisure, and recreational belt; The "Five Zones" refer to the Wulang Pass - Dimu Temple, Sanhuang Island, Huangnizui, Mingzhu Lake, and Bird Language Forest Scenic Area.
Return Analysis
China is one of the largest domestic tourism markets in the world. According to relevant statistics, the number of domestic tourists in the first three quarters of 2024 reached 42 3.7 billion, an increase of 5% compared to the same period last year 6.3 billion people, a year-on-year increase of 15 3%, the domestic tourism market has a strong recovery momentum and a huge market size. The total travel expenses of domestic tourists in the first three quarters of 2024 are 4 35 trillion yuan, an increase of 0 66 trillion yuan, a year-on-year increase of 17 9%, tourists' spending power and willingness in tourism are constantly increasing. With the improvement of living standards, people are paying more and more attention to the quality and experience of tourism, pursuing deep interaction with nature and culture. Natural scenery, cultural landscapes, and leisure vacations have become the main needs of tourists. Chenggu County has abundant tourism resources, including famous scenic spots and historical sites such as Nansha River, Zhang Qian Tomb, and Wumenyan. In 2023, Chenggu County will receive 10 million tourists throughout the year, achieving a comprehensive tourism revenue of 6.7 billion yuan, an increase of 10% and 6% year-on-year, respectively. The tourism industry in Chenggu County is developing rapidly and has enormous potential, with broad prospects for the tourism market. After the completion of the project, the tourism infrastructure will be sound, the flow of scenic spots will be stable, and the brand promotion will have a great influence. It is expected to receive 1.5 million tourists in 2027, with a comprehensive income of 2 200 million yuan, with a net profit of approximately 45 million yuan (of which 1.2 million person times of ticket revenue directly generated 1 200 million yuan, approximately 90 million yuan for secondary consumption such as accommodation and catering, and an expected revenue of 10 million yuan from research and study theme activities. With the increasing popularity and market expansion of the scenic area, it is expected to receive 2.2 million tourists by 2030, with a comprehensive income of 3 500 million yuan, with a net profit of approximately 75 million yuan, the investment cost can be recovered within 5-6 years.
Contact Information

Contact: Xu Wenshuo

Phone: 13369220110

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